Tag Archives: Social Media

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Jul. 31, 2014 | by Joe Webster Keeping paid social advertising social

Social media platforms such as Facebook and Twitter provide a wealth of targeting options and ad formats for advertisers, with a captive and highly engaged audience. However, beyond the targeting what can be done to ensure maximum engagement? The simple …
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Nov. 06, 2013 | by Danny Chadburn Listening to the funnel

Of all the weird and wonderful business diagrams out there, the classic sales funnel is one of the most versatile and immediately understandable, even to a novice eye. We all intrinsically ‘get’ that if you create awareness about something, there …
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Jun. 28, 2013 | by Casey Savio 4 reasons Vine will still be successful

Immediately after Facebook announced that Instagram would be launching short-form video uploads last week, the hashtag #RIPVine started trending. My colleague Amanda blogged about the advantages Instagram Video has over Vine but I’m not ready to send my condolences yet, …
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