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Research Phase vs Purchase Phase

Sat, Feb 20, 2010 | Posted by Doug Platts
I recently been noticing some new menu options on Google.com – these don’t appear to be visible to everyone or on other regional Google(s).  So for a search for ‘ipod speakers‘ you are presented with a search results page (SERP) like: Down the left hand side you will see there are now options to filter the [...]
To compliment the recent UK advent of YouTube’s Promoted Videos, Google have now made available a keyword suggestion tool for the world’s ’second largest’ search engine. YouTube Promoted Videos have been released in the States for about a year now but it’s only been since October 2009 that Google have allowed UK-based Search Marketers to drive [...]

The best data is free data

Thu, Oct 29, 2009 | Posted by Tamsin Hemingray
I’m currently researching some data for a budgeting and savings planning calculator for one of our clients, and during the course of my research, I’ve been struck once again by the wealth of free data that is available to every citizen in the UK at the click of a few links. As digital marketers I’m sure [...]