Natural Search - iCrossing

#brightonSEO Twitter Infographic (April 2012)

Thu, Apr 19, 2012 | Posted by Kevin Ellen

Last week it was Friday the 13th, so according to cliché it would be sombre day involving a lot of bad luck. This time though it was a lovely sunny day… and of course the day of BrightonSEO April 2012.

Alternative Tools After Yahoo Site Explorer Shut Down

Mon, Nov 21, 2011 | Posted by Modestos Siotos

One of the most popular SEO tools when it comes to discovering competitors backlink data will cease to exist later today. Since its launch in 2005, Yahoo Site Explorer – one of the first tools to report on backlinks, became very popular within the SEO community. Part of its success was the fact that its [...]

Solving Problems with Search

Wed, Nov 9, 2011 | Posted by Joe New

As search marketers, our job essentially boils down to capturing demand; we try to be visible when users are heading towards a purchase, and hope that they decide to make that purchase with us. Increasingly though, we are becoming aware as an industry that there is so much more going on when people make purchases, from [...]

What will Google do next? Some ideas from our SEO team

Wed, Oct 26, 2011 | Posted by Liz Ayers

This month Google’s 2011 quarter three financial earnings results have been reported to be 33% up on the same quarter last year. Contributing to this increase has been acquisitions and new products released. So as a bit of fun this week here at iCrossing we decided to brain storm a few ideas of new products [...]

Google’s Secured Searches, What to do?

Mon, Oct 24, 2011 | Posted by Chris Suarez

Last Tuesday Google announced that they would send Google.com users that were signed in to a secured version of Google which would prevent 3rd party sites from receiving keyword data relating to the organic search query that was conducted. SEOmoz released an emergency whiteboard Friday video to discuss what this means to webmasters. The take [...]

Bing Meta Keywords

Mon, Oct 17, 2011 | Posted by Addam Hassan

Bing has recently announced that they are using the Meta Keywords as a signal. This was missed originally by a number of people as it was not through the official channels as Search Engine Land describes in its post. The original ‘word’ from, Duane Forrester, senior product manager for Bing webmaster outreach, provided this advice [...]

Google+ rolls out real-time search and improved hashtag support

Thu, Oct 13, 2011 | Posted by Doug Platts

Yesterday Google rolled out two new features to Google+ Search. This now includes results in real time and supports hashtags. Real-time search Now when you search in Google+, you’ll see a message about new posts the instant they’re available. If you click on this message, or select “Most recent”, then relevant posts will start appearing [...]

How does Google handle the canonical tag?

Wed, Oct 12, 2011 | Posted by Addam Hassan

Following on from our previous article “How does Bing manage redirects – 301s, 302s and the canonical tags?” Nick Roshon answers the question “How does Google handle the canonical tag?” Considering both search engines are supposed to treat the canonical tag the same there are some differences as Nick points out. As opposed to Bing, [...]

Bing’s next generation index serving platform is called Tiger

Tue, Oct 11, 2011 | Posted by Addam Hassan

Bing is working on improving the back end of its search engine with a project called Tiger. Yongdong Wang, general manager of Microsoft’s Search Technology Center in Asia in an interview said “In Tiger, we not only look at improved efficiency but also look at new ways of processing queries…these news ways will enable scenarios [...]

How does Bing manage redirects – 301s, 302s and the canonical tags?

Mon, Oct 10, 2011 | Posted by Addam Hassan

Traditionally search engines treat redirects as follows: A 301 redirect informs a search engine that content has moved permanently to a new location. The search engine then passes the existing value of the old URL to the new URL. It’s important to know that the 301 redirect does not pass all of the value from [...]