The Federal Trade Commission wants power over bloggers who fail to declare their commercial interests a move that fails to recognise the ruthlessly democratic nature of content popularity on the web and the ‘connectedness’ of its consumers. Yes, as a journalist, a failure to disclose a conflict of interest was not just wrong from a legal [...]

This week we’ve published a new e-book called How to Start Blogging: a Guide for Business Bloggers. For a condensed pick of tips, take a look at our Management Today article Ten Tips: Blogging for Business.   Tamsin Hemingray, Matthew Neale and myself developed the e-book from training and coaching for clients and each other around how [...]