The use of Google Analytics is currently subject to a heated debate in Germany, dealing with web analytics and data protection. On Friday, November 27th the “Düsseldorfer Kreis”, a panel of the German supreme supervisory authorities for data protection, said that the collection of IP addresses violates current law. In particular, the creation of user [...]

This is a really useful infographic (found via Fast Company blog) mapping the social networking, free marketing ecosystem. Designed by Chris Watson at Visualization Magazine it shows 30 different web 2.0 services offering free sites, feeds or embeds. It fits nicely into the networked architecture approach, the idea that your brand lives in many more places [...]

There have been significant developments with Google, Bing and of course Twitter of late that has lead to some questions being delivered to us here at iCrossing. I thought it would be good to share some of these questions with the Connect readers and even try answering some of them… What significant implications will this have [...]

About a month ago Google released Google Analytics Intelligence and we’ve been having a lot of fun playing with it here at iCrossing. In a nutshell it does statistical analysis on your analytics data and highlights areas where you might want to look, thereby saving you time and potentially highlighting things you would not [...]

LeapFish gives real time updates on news, shopping, images and video. While searching, it also gives you suggestions underneath the search bar. The benefit of having a search engine like this is that it gives all your results on one very easy to read page. You can also tailor the homepage to suit your needs by [...]

Google Image Swirl is a new way of searching for similar images and is built on “technologies developed for Similar Images and Picasa Face Recognition to discern how images should be grouped together and build hierarchies out of these groups”. It wasn’t too long ago when Google released an update relating to its image search [...]

In what some say is a reaction to an industry that refused to self-regulate, the EU has jumped into the problem of data privacy and cookies, and voted to pass a ruling that requires a user’s ‘explicit consent’ before they receive a cookie. There appears to be some exceptions to this ruling, including cookies used [...]

I spoke at a seminar at the World Travel Market last week titled Social Media for Marketers: Unpicking the 2.0 hype. Jeremy Head I iCrossing Social Media Presentation At Wtm 111109 View more presentations from Jeremy Head. Click on the deck here to see my presentation. There are detailed notes with the slides. I shared the platform with [...]