Was Google's Vince update a change to the way they deal with user data, rather than a change to boost brands?

Google has recently begun beta testing a new paid ad format that includes natural search style site links. Currently limited to only a handful of advertisers, those selected will be able to display an additional four links under their premium position Ad. Advertisers are able to submit up to ten links but only four will be [...]

Nick Fox of Google, recently spoke at SES about the future of paid search . One of the most interesting points he raised was the possibility of keyword free advertising. The idea behind this being that small businesses allow Google to manage their campaigns without having to submit tens of thousands of [...]

The madmen reaffirm their long-held belief that we are all mugs by supporting the lifting of the ban on product placement on UK television.

I just noticed that in certain SERPs, where page copy is used for the snippet text (no meta description is present in this case), links to named anchors on the same page are appearing as links in the snippet text. Have a look at the result below or See for yourself . Strangely, as pointed out [...]

I was introduced this week – for the first time – to the world of political blogging. A post on LabourList.org by Paul Richards (thanks to @stuartbruce) caught my attention; not because I’m interested [enough] in politics but because it contained a nugget of gleaming goodness that I have been able to churn out as [...]

Not the biggest piece of news to hit us this year but Google have reconfirmed that Search is the primary focus of the company by increasing the size of their Search box and the size of the text that you type in (which also helps from a usability perspective): Google has always been first and [...]

Image Credit:  Â© Ahmed Amir The holistic approach. The whole being greater than the sum of the parts. However you want to phrase it, it is important to understand that to have a successful SEO campaign you need to ensure that SEO is not compartmentalised into its own silo without any interaction with your other media channels. Instead engage [...]

Image Credit: WatscapePhoto In distributed media, there’s good reason to default to the parenting rule: “Praise what you like, ignore what you don’t like”. It means the rubbish and spam gets less attention, and you save hours a day – after all, someone is always wrong on the internet. Meanwhile, theoretically, the good stuff is recognised and  [...]

With Google continually making changes to its SERP’s, we SEOs are always interested in what those changes are and how we can influence them. We look for tools and information to support us through these exciting periods of change.  Sites such as Search Engine Land and SEOmoz are obvious vaults of information that we should [...]