As you may be aware, Google are changing their comparison shopping service to a paid for service across Europe (having completed the change in the US in the latter half of last year).  By the end of Q2, only those …
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At last Facebook has begun to allow its vast amount of inventory to integrate with the wider world of online display. The move to launch Facebook Exchange allows a select group of Demand Side Platforms (DSPs) - TellApart, Turn, Triggit, DataXu, …
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Google + has recently been launched in an attempt (so it seems) to declare war on Facebook. If you use Google, you already have your mail, calendar, documents and photos together. Google Plus adds to this and is essentially the …
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According to Brand Republic Google is rolling out a performance bundle for its display network, including four free measurement tools to help advertisers to judge the effectiveness of display advertising campaigns. First off I think that this is a very …
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Let’s get something straight from the off, my role at iCrossing is Senior Display Planner/Buyer. My sole focus is to plan, buy, manage and deliver display media campaigns for iCrossing’s clients, I am biased and I am not ashamed to …
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