Category Archives: Content

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Jun. 14, 2013 | by Danny Chadburn A kiss on the ellipsis

As a happily married man I find very little need to visit dating websites, although I’m a fan of the match.com adverts and quite enjoyed Dates, the new Channel 4 drama show that debuted earlier this week. God forbid if things were …
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May. 22, 2013 | by Georgie Wright Staying TRUE to build a connected brand

As consumers become increasingly more connected across platforms and devices, brands must stay TRUE to their core in the content and experiences they provide.  That was the key take-away from David Cooperstein’s day one keynote presentation at the Forrester Forum …
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May. 21, 2013 | by Caz Adlington SEO friendly content

In case you hadn’t noticed, Content Marketing is the hot topic in digital right now. Everyone is in agreement that great quality content is one of the essential ways for brands to connect with their customers online. In the world …
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Apr. 11, 2013 | by Georgie Wright “Ungoogleable”?

I recently read, with great interest, of the legal battle between Sweden and Google around the country’s wish to formally insert the word ‘ungoogleable’, or ‘ogooglebar’, into the Swedish language. The definition that was offered around this new submission to …
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Nov. 09, 2012 | by Edward Farragher Do People Still Use RSS Feeds?

The digital world is constantly evolving.  We have recently seen the release of Microsoft’s Windows 8, the iPhone 5 hitting the market, and a fierce escalation in the battle between natural search optimisers and the Google Zoo. We have also …
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Aug. 20, 2012 | by jo-ann.fortune Brands and fashion bloggers

Collaborating with fashion bloggers has become bread and butter work for many brands and digital agencies looking to hit both brand and SEO objectives for their retail clients. But what does this influence look like, and how do bloggers want …
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Aug. 08, 2012 | by tamasin.handley Ban the blog

Brighton Digital Marketing Festival (#BDMF12) takes place next month on the 12th and 13th September. The event started last year and was a sell out success, this year it’s set to be bigger and better with keynotes from Seatwave, Lovehoney …
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