I work at iCrossing as a Performance Insight Analyst. Put simply this means I look at what people do online, how they do it and help our clients use that information to improve their online offering.
Like everyone at iCrossing I strongly believe the future is digital and am excited to be a part of what is happening in this space. One of the strengths of the internet is the ability to measure your successes and failures. Currently, in my opinion, web analytics is where search was many years ago, that is why I’m proud to be working with such a great team looking at innovative ways to use data to gain competitive insights.
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Recent Comments on Gregory Lyons's Posts
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I Use Search Engines Less Than Social Networks : ClearLime.com – Using Social Networks To Market Your Products and Services on Social Media bigger than Search in the UK - Should Google be Worried?
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Nilhan on What happens when you stop bidding on Brand?
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Steve Rowland on Facebook now bigger than Google
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Chris Eden on Facebook now bigger than Google
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Gregory Lyons on Facebook now bigger than Google
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Jeremy Head on 2010: The year Social becomes bigger than Search?
Gregory Lyons on UK IAB to ‘guestimate’ Facebook revenues for next online adspend study
Jeremy Head on Connected brands as molecular brands
Digital Marketing on Social Media Analytics: one size fits no-one
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